ViralBrand — Case Studies
Case Studies · Proven Results

1,000+ creator-affiliate systems & campaigns across 12 industries.

From faith-based entertainment to quick-service restaurants, beauty to books — here's how we build creator-affiliate systems that compound into market-defining outcomes.

1M+
Creators Activated
Across All Campaigns
Over 20 Years
Creator Affiliate
Marketing Heritage
Faith-Based Entertainment
Film & Entertainment
Cause & Social Impact
Beauty & Skincare
Health & Wellness
Social Commerce
Faith-Based Brand
Food & Beverage
Quick Service
Family
Books
Retail & Events
01 Faith-Based Entertainment
Theatrical, streaming, faith films 26 campaigns
The Chosen
Faith-Based Entertainment · Streaming · Box Office
The Chosen
The only TV show in history to gross $150M+ in movie theaters — powered by an affiliate network of 10,000+ creators.

We built and run The Chosen's affiliate creator network — the largest fan-fueled activation engine of its kind in entertainment. The result: #1 on Prime Video, one of the top TV shows in the world, and a theatrical run no other television series has ever matched.

10,000+
Affiliate Creators
#1 on Prime Video
The Chosen Season 4
Faith-Based Entertainment · Theatrical · Streaming
The Chosen Season 4 — Theatrical
10.1M reach, $320K campaign value, and 2 celebrity activations reaching 3.8M — faith, Gen Z, and Catholic creators driving Season 4 ticket sales.

We brought viral influencer firepower to The Chosen's Season 4 theatrical run — 156 profiles posting 361 pieces of content across The Chosen fan, Dallas Jenkins, church leader, Gen Z, and Catholic communities. $233,757 in media value, $86,843 in UGC value, and 2 celebrity activations adding 3.8M in reach.

$320K
Campaign Value
10.1M Reach
The Chosen Adventures
Faith-Based Entertainment · Product · Family
The Chosen Adventures
10.2M+ reach and $220K in combined media and UGC value — Christian moms, homeschool creators, and Sunday school leaders driving kit sales.

We activated 83 creator profiles — mom, Christian homeschool, Sunday school leader, and elementary teacher communities — through 116 premium and 7,384 grassroots contacts. 141 posts and 114 UGC pieces generated 10.2M+ reach, $192,725 in media value, and $27,797 in UGC value at a $2.44 CPM.

10.2M+
Total Reach
$220K Combined Value
The Chosen: Last Supper
Faith-Based Entertainment · Prime Video · Streaming
The Chosen: Last Supper — Prime Video
4.19M reach and $63K media value — established Chosen creators driving Season 5 streaming awareness on Prime Video at $1.19 CPM.

We activated 42 established Chosen influencer profiles to promote Season 5 on Prime Video — 54 posts and 37 UGC pieces generating 209,696 impressions and 4.19M reach. $68,150 in post value at a $1.19 CPM, with affiliate streaming links tracked across Instagram Reels, Stories, and TikTok.

4.19M
Total Reach
$1.19 CPM · $63K Value
The Chosen - Season Awareness
Faith-Based Entertainment · Streaming · Season Awareness
The Chosen — Season Awareness (2022–23)
50M reach and 500 creator activations — sustaining momentum for The Chosen through a 6-month faith influencer campaign.

Following the theatrical run, we ran a sustained faith influencer campaign to support future seasons — activating 500 creators from 11,000 identified, reaching 7,200 directly to generate 186 opt-ins. The campaign maintained brand-top-of-mind across 998M in identified influencer reach, delivering 50M in active campaign reach.

50M
Total Reach
500 Activations
House of David
Faith-Based Entertainment · Prime Video · Streaming Launch
House of David · Wonder Project
#1 on Prime Video and the flagship launch title for Wonder Project — powered by 5,000+ creators across 240+ countries.

We built and run the affiliate creator network for House of David — 5,000+ grassroots and pro creators across faith, family, and entertainment. The show hit #1 on Prime Video in the U.S., reached 44M+ viewers worldwide, and became the flagship title for Wonder Project, which hit 500K subscribers in its first three weeks.

44M+
Viewers Worldwide
#1 on Prime Video
House of David Trailer
Faith-Based Entertainment · Prime Video · Trailer Launch
House of David — Trailer Campaign
5.5M+ reach and $133K media value — 1,155 outreach contacts generating 19 premium profiles for the House of David trailer launch on Prime Video.

We activated Chosen and Dallas Jenkins audiences, Amazon Prime viewers, Bible story communities, worship leaders, and executive pastors — 1,155 outreach contacts delivering 19 profiles posting 35 pieces of content and 29 UGC pieces. $68,050 in post value and $12,184 in UGC value at a $2.72 CPM.

5.5M+
Total Reach
$133K Media Value
Light of the World
Faith-Based Entertainment · Animation · Theatrical
Light of the World
11.1M+ reach, $296K media value, and 575 posts — one of the strongest grassroots faith-film activations by creator participation volume.

We activated 300 creator profiles across Chosen fans, Christian creators, moms, homeschool, church leaders, Disney/animation fans, and children's ministry communities — generating 575 posts, 490 UGC pieces, 6.16M impressions, and 2,914 link clicks at a 3.91% engagement rate. $333,450 in post value and $107,419 in UGC value.

11.1M+
Media Reach
$296K Media Value
I Am the Immaculate Conception
Faith-Based Entertainment · Catholic · Theater
I Am the Immaculate Conception
1.7M reach and $39K media value through niche Catholic creator activation — driving theater ticket sales for a faith film.

We targeted Catholic moms, devout families, Divine Mercy communities, Polish-American audiences, and faith leaders — a highly specific, high-intent audience. 18 unique influencers produced 30 UGC pieces, generating $26.9K in post value at a $5.97 CPM. A disciplined grassroots-first approach for a community that responds to authentic voice.

$5.97
CPM Achieved
1.7M Total Reach
Daniel LIVE
Faith-Based Entertainment · Live Theater · Family
Daniel LIVE — Sight & Sound Theatres
775K reach and $40K post value — 48 creator profiles generating 97 posts and 80 UGC pieces at the live experience with custom promo codes.

We activated 48 profiles from 1,700 grassroots outreach contacts — faith, family, mommy bloggers, grandparents, Bible story, and live performance audiences — to create on-site content during the Daniel LIVE experience at Sight & Sound Theatres. 159 opt-ins delivered $16,556 in media value and $15,765 in UGC value.

775K
Total Reach
97 Posts · 80 UGC
Domino Revival
Faith-Based Entertainment · Evangelical · Theatrical
Domino Revival
711K reach and $27K campaign value — revival, evangelical, and prophetic creators driving theatrical ticket sales for the faith film.

We activated 13 approved creator profiles from 108 applicants across Christian revival, evangelical, deliverance, prophetic, and Chosen communities — 73 posts generating 711K reach. $14,371 in media value and 7 UGC pieces from a precision-curated creator cohort aligned tightly to the film's spiritual positioning.

711K
Total Reach
$28K Value
God's Here
Faith-Based Entertainment · VOD · Holiday
God's Here
5M+ reach and $70K media value — 11,047 grassroots outreach contacts activating Christian and Dallas Jenkins communities for the VOD release.

We ran a 10,000-creator outreach campaign targeting Christian, Catholic, mom, family, Chosen, and Dallas Jenkins audiences for the December VOD window — 16 profiles posting 31 pieces of content and 29 UGC pieces. $38,050 in post value, $7,485 in UGC value, and 5M+ reach from a highly efficient grassroots-first strategy.

5M+
Total Reach
$70K Value
The Fighting Spirit
Faith-Based Entertainment · Veterans · Cause
Fighting Spirit: A Combat Chaplain's Journey
6M+ reach and $231K media value — faith leaders, veterans, and patriotic creators driving Veterans Day weekend theatrical attendance.

We activated 36 creator profiles across Christian, Catholic, veteran, military, Chosen, and patriotic communities — 89 posts and 81 UGC pieces generated 6M+ reach. $62,450 in post value, $27,550 in UGC value, and $231,484 in media value across a 3-week Veterans Day window.

$231K
Media Value
6M+ Reach
Reagan
Faith-Based Entertainment · Patriotic · Theatrical
Reagan
11M+ reach, $163K media value, and 10,500+ grassroots outreach — faith, mom, and Dallas Jenkins creator communities driving theatrical ticket sales.

We activated Christian, Catholic, mom, and faith leader creators through 10,500+ grassroots contacts — 43 profiles posting 61 pieces of content and 59 UGC assets. $105,150 in post value, $17,853 in UGC value, and 11M+ reach at a $1.80 CPM for the theatrical release.

11M+
Total Reach
$163K Value
On Fire
Faith-Based Entertainment · First Responders · VOD
On Fire
7.8M reach and $104K campaign value — 2 celebrity activations reaching 3.9M driving VOD purchases for the faith and first responder film.

We activated 50 creator profiles — families, firefighters, first responders, and Christian and inspirational communities — via an exclusive preview screening strategy. 86 posts generated 7.8M campaign reach, $85,548 in media value, and $18,718 in UGC value, with 2 celebrity activations delivering an additional 3.9M reach.

7.8M
Campaign Reach
$104K Value
The Dirty South
Faith-Based Entertainment · Regional · VOD
The Dirty South
7.9M reach and $103K campaign value — Southern, female-centric, and faith creators driving Amazon VOD purchases with 2 celebrity activations.

We activated 24 creator profiles across Southern audiences, female-centric influencers, faith communities, NASCAR fans, and CW / Shane West communities — through an exclusive preview screening. 28 posts generated 7.9M reach, $95,066 in media value, and 2 celebrity activations reaching 3.9M.

7.9M
Campaign Reach
$103K Value
PRAY
Faith-Based Entertainment · VOD · Seasonal
PRAY — VOD Release
88M reach and 164 creator activations — faith and family influencers driving VOD awareness through personal story content.

We continued the theatrical buzz campaign into the Winter/Spring VOD window — activating 164 Christian and Catholic family creators to share PRAY memes and personal faith experiences, driving swipe-up traffic to the film's website. 186 opt-ins delivered 88M in campaign reach.

88M
Total Reach
164 Activations
He Gets Us
Faith-Based Entertainment · Super Bowl · Grassroots
He Gets Us — "SB Ready" Campaign
18.2M+ campaign reach and 62,000 DMs sent — equipping 785 Christian creators to amplify He Gets Us before its Super Bowl debut.

We activated 785 approved Christian influencers — church leaders, faith creators, and engaged Christians — equipping them with meme kits, DM tools, and share graphics to build Super Bowl awareness. Three celebrity activations alone reached 3.5M. The grassroots layer generated 1,094 media posts across 581 profiles, with a potential DM reach of 1.7B.

18.2M+
Total Reach
$493K Value
The Blind
Faith-Based Entertainment · Faith Film · Seeding
The Blind · Great American Pure Flix
91,000+ influencers messaged and 3.3B potential reach generated for the Phil Robertson faith film.

We targeted the exact communities primed to care — Duck Dynasty superfans, The Chosen community, the "Merica" network, and faith-family mom audiences. 132 approved creators posted 164 pieces of content, generating 1.7M in direct media reach and $65K in total campaign value across UGC and media.

3.3B
Potential Reach
$65K Value
Mother Teresa & Me
Faith-Based Entertainment · Documentary · Fathom
Mother Teresa & Me
5.4M reach and $88K in campaign value for the Fathom Events documentary — with 4.1B in potential DM reach.

We offered 81 approved faith-based influencers early preview access to the documentary, turning them into authentic ticket-sales advocates for Fathom Events screenings. 62 profiles posted 102 pieces of content — with a media value of $64K and UGC value of $24K — against a potential message reach of 4.1 billion.

5.4M
Campaign Reach
$88K Value
The Passion of the Christ
Faith-Based Entertainment · Box Office · Heritage
The Passion of the Christ
The campaign that launched grassroots creator marketing in Hollywood — and became the playbook for every modern affiliate campaign.

Before "influencer marketing" existed as a category, we built a grassroots activation engine mobilizing thousands of community leaders to drive record-breaking attendance. The system we built here — creator ID, activation, amplification, compounding — became the foundation for every campaign we've run since.

$622M
Worldwide
Box Office
02 Film & Entertainment (General)
Box office, theatrical, non-faith films 12 campaigns
The Purge
Film & Entertainment · Horror · Viral Campaign
The Purge · Universal / Blumhouse
The viral influencer campaign that turned a $3M horror film into a $500M+ franchise.

Industry forecasts had opening weekend under $10M. We designed a campaign that blurred fiction and reality — including a fake D.C. political action committee that got bloggers and creators debating whether "The Purge" was real policy. The film opened at $34M and spawned a five-film franchise and TV series.

$500M+
Franchise Total
From a $3M Film
Strange Darling
Film & Entertainment · Thriller · Premium
Strange Darling
40.7M reach, $667K media value, and 194 paid posts — the largest media value campaign in our entertainment portfolio.

We ran a hybrid premium-plus-grassroots campaign for Strange Darling — 16,678 outreach contacts, 194 paid influencer posts, 27 special-request activations, and 164 UGC pieces across horror, thriller, psychological suspense, cinema, and LA creator communities. $267,850 in post value. $50,386 in royalty-free UGC. A full-stack theatrical push.

$667K
Media Value
40.7M Reach
Werewolves
Film & Entertainment · Horror · Grassroots
Werewolves
32.4M reach, $433K media value, and $0.29 CPM on premium activations — horror communities driving box office for the theatrical release.

We activated 119 unique creator profiles across horror influencers, werewolf enthusiasts, horror podcasts, YouTube channels, and action-horror audiences — 15,295 grassroots outreach contacts yielding 182 posts, 32 premium influencer activations, and 168 UGC pieces. $198,800 in post value at a CPM as low as $0.29.

$433K
Media Value
$0.29 CPM
Harry Potter
Film & Entertainment · Franchise · Fan Activation
Harry Potter and the Deathly Hallows
102M reach and 2,137 creator activations — mobilizing Potter fans, millennials, and pop culture influencers for the franchise finale.

We activated 2,137 influencers from millennial, young adult, and pop culture communities to generate viral engagement around the Deathly Hallows release — driving a social quiz mechanic where creators shared their Potter results with followers, creating cascading fan participation at massive scale.

102M
Total Reach
2,137 Activations
Jack the Giant Slayer
Film & Entertainment · Family · Warner Bros
Jack the Giant Slayer · Warner Bros.
182M reach and 1,921 creator activations — the largest single-film influencer reach number in our portfolio.

We targeted dad, family, and teen boy creator communities to build awareness and excitement for Jack the Giant Slayer's release — 4,618 opt-ins from 8,900 influencers identified delivered 1,921 live activations and a 182M combined reach, making it one of the highest-reach film campaigns we've ever run.

182M
Total Reach
1,921 Activations
The Lego Movie
Film & Entertainment · Family · Kids
The Lego Movie · Warner Bros.
112M reach and 570 creator activations — turning LEGO fans, kids, and nostalgists into a viral anticipation engine.

We activated 570 kid, family, and LEGO enthusiast creators to produce UGC-driven "LEGO journey" content — trivia, Easter eggs, and family experiences that tapped into childhood nostalgia and drove viral sharing ahead of the theatrical release.

112M
Total Reach
570 Activations
Pacific Rim
Film & Entertainment · Sci-Fi · International
Pacific Rim · Warner Bros.
113M reach and 1,214 creator activations — fan art, quizzes, and AMAs building sci-fi and international community buzz.

We ran a fan-engagement-forward campaign for Pacific Rim targeting international, Asian, older teen, and sci-fi communities — activating creators to produce fan art, run Q&A sessions, and host polls. 8,988 opt-ins from 10,100 identified creators delivered 1,214 live activations and 113M in reach.

113M
Total Reach
1,214 Activations
The Conjuring
Film & Entertainment · Horror · Pop Culture
The Conjuring · Warner Bros.
36M reach and 300 creator activations — targeting Purge fans and pop culture influencers to drive horror community buzz.

We built awareness for The Conjuring by targeting communities already primed for horror — The Purge fans, young adults, and pop culture influencers. 400 opt-ins from 10,000 identified creators delivered 300 live activations and a 36M reach across social platforms.

36M
Total Reach
300 Activations
The Legend of Hercules
Film & Entertainment · Action · Tastemaker
The Legend of Hercules
40.8M reach and 345 creator activations — tastemakers and action fans answering "How do you Hercules?"

We activated 345 male-skewing action and fantasy film creators to generate buzz through a preview experience campaign — tying into the film's 3D spectacle with creator-led reactions and the "How do you Hercules?" social hook. 5,618 opt-ins delivered a 40.8M live reach.

40.8M
Total Reach
345 Activations
Get Out Alive with Bear Grylls
Film & Entertainment · TV · Retail Tie-In
Get Out Alive with Bear Grylls · NBC
103.6M reach and 393 creator activations — driving TV tune-in and Walmart product sales through outdoor and family communities.

We activated 393 mom, family, outdoor, and camping influencers to review the show and drive product sample reviews — a dual TV/retail campaign that generated 467 opt-ins and 103.6M reach across the identified 26.4M influencer base, converting entertainment audiences into Walmart store traffic.

103.6M
Total Reach
393 Activations
Toy Story 2
Film & Entertainment · Family · Disney
Toy Story 2 · Disney / Pixar
500M reach through 12 corporate activations — Disney's scale meets creator-fueled family anticipation for the theatrical launch.

We ran a corporate-tier creator campaign for the Toy Story 2 theatrical launch — activating 12 major family and children's entertainment partners to generate Toy Story-inspired content and drive the #ToyStory2 hashtag across family, animation, and children's communities, reaching 500M through coordinated activation.

500M
Total Reach
12 Corporate Activations
What Rhymes With Reason
Film & Entertainment · Mental Health · Cause
What Rhymes With Reason
2.47M reach and $35K campaign value — mental health, bereavement, and suicide prevention creators driving ticket sales during World Mental Health Day.

We activated 30 purpose-driven creators across mental health, bereavement, bullying awareness, and #MeToo communities — timed to the World Mental Health Day premiere window. The campaign generated 2.47M reach, $35,655 in campaign value, and $7,869 in UGC value from a tightly targeted, high-intent creator cohort.

2.47M
Total Reach
$35K Value
The Purge: Election Year
Film & Entertainment · Horror · Political
The Purge: Election Year · Universal
44.2M reach and 1,436 creator activations — another black-ops lobbying campaign blurring fiction and political reality for the Purge franchise.

We ran the same authoritative-narrative playbook that launched the original Purge — activating 1,436 millennial and pop culture creators with a lobbying-group style campaign that made audiences feel The Purge was a real political movement. Influencers received complimentary tickets and Purge swag, generating 44.2M reach at under $0.01 CPM.

44.2M
Total Reach
1,436 Activations
Wonder Project Greece
Film & Entertainment · Streaming · Travel
Wonder Project — Wander With Wonder: Greece Giveaway
1.8M+ reach and $132K media value — a Greece giveaway campaign blending entertainment, travel, and cinematic storytelling around the House of David premiere.

We activated 55 creator profiles from 317 opt-ins across 19,402 outreach contacts — faith, travel, women's inspiration, and entertainment communities producing 140 posts and 121 UGC pieces. The Greece giveaway angle dramatically boosted opt-in rates and sharing behavior, generating $74,000 in post value and $36,886 in UGC value at an $8.32 CPM.

1.8M+
Media Reach
$132K Value
03 Cause & Social Impact
Purpose-driven campaigns, documentaries 3 campaigns
22 Marathons
Cause & Social Impact · Documentary · Veterans
22: 22 Marathons in 22 Days
7.5M+ reach and $210K media value at a $1.39 CPM — veterans, military families, PTSD advocates, and faith creators driving documentary awareness.

We activated 25 creator profiles across veteran suicide awareness, active military, military families, mental health advocates, faith, first responders, and PTSD communities — 42 posts and 39 UGC pieces generating 7.5M+ reach. $86,800 in post value and $14,640 in UGC value at an efficient $1.39 CPM across a 15-week campaign.

7.5M+
Media Reach
$210K Value
Earthshot
Cause & Social Impact · Gaming · Sustainability
Fortnite × TradeWater × Earthshot
1.44M reach and $14K media value — blending sustainability messaging with Fortnite gameplay culture through gaming and e-sports creator content.

We activated gaming influencers and Fortnite creators to generate long-form and short-form content around the Earthshot branded Fortnite experience — 7,300+ outreach contacts, 60 opt-ins, and 33 celebrity/special-request outreaches. Sustainability messaging performed best when woven authentically into gameplay rather than presented as corporate cause content.

1.44M
Media Reach
$14K Value
The Fighting Spirit
Cause & Social Impact · Veterans · Faith
Fighting Spirit: A Combat Chaplain's Journey
6M+ reach and $231K media value — faith leaders, veterans, and patriotic creators driving Veterans Day weekend theatrical attendance.

We activated 36 creator profiles across Christian, Catholic, veteran, military, Chosen, and patriotic communities — 89 posts and 81 UGC pieces generated 6M+ reach. $62,450 in post value, $27,550 in UGC value, and $231,484 in media value across a 3-week Veterans Day window.

$231K
Media Value
6M+ Reach
04 Beauty & Skincare
Skincare, cosmetics, beauty brands 3 campaigns
Dr Melaxin
Beauty & Skincare · DTC · TikTok Shop
Dr. Melaxin's Peel Shot
From new launch to #1 beauty brand on TikTok Shop in under a year.

We activated a grassroots army of beauty creators already aligned with the brand — turning product seeding into an always-on affiliate engine. Creators drove sales. UGC compounded. The algorithm did the rest.

#1
Beauty Brand
on TikTok Shop
Photozyme
Beauty & Skincare · Transformation · UGC
Photozyme
6.4M reach and $186K media value — 57 beauty and skincare creators generating 88 UGC transformation assets for Photozyme.

We activated 57 beauty, skincare, wellness, and anti-aging creator profiles to produce transformation and review content for Photozyme — 96 media posts generating 6.4M reach and $186,442 in media value. A high-UGC output campaign that built social proof and product trust through authentic creator storytelling.

$186K
Media Value
88 UGC Assets
Promise Cosmetics
Beauty & Skincare · DTC · Gen Z
Promise Cosmetics
3.9M reach and 62 creator activations — beauty, makeup, and Gen Z lifestyle creators generating authentic product UGC for Promise Cosmetics.

We activated 62 beauty and lifestyle creators from 7,300 identified influencers — 406 opt-ins delivering makeup and skincare routine content that built brand trust and authentic social proof for Promise Cosmetics across Instagram. A classic product-seeding-to-UGC flywheel executed at meaningful scale.

3.9M
Total Reach
62 Activations
05 Health, Wellness & CPG
Vitamins, supplements, wellness brands 7 campaigns
Phocus
Health, Wellness & CPG · Beverage · Retail Launch
Phocus
2.3M reach from 40 hyper-targeted creators — launching Phocus into Publix markets through wellness, fitness, and lifestyle communities.

We geo-targeted creators in Publix market cities and layered in nurses, yoga/cycling communities, younger professionals, and diversity audiences. 43,000 outreach messages generated 733 opt-ins, delivering 40 precision-fit creator activations at 2.3M reach — building the local brand density needed for retail pull-through.

2.3M
Activation Reach
Retail Market Launch
KeVita
Health, Wellness & CPG · Beverage · Exit
KeVita
From launch to category leader to PepsiCo acquisition — powered by an affiliate network of LA creators.

We launched KeVita through an affiliate campaign network of LA-based yoga, wellness, and lifestyle creators who were already living the brand. The authentic advocacy compounded into category dominance — and a landmark exit.

Acquired
by PepsiCo
Category Exit
Viome
Health, Wellness & CPG · Health Tech · Trial
Viome
1.3M reach and 32 creator activations — health, wellness, and biohacker influencers driving trial of Viome's personalized nutrition test.

We activated 32 health, wellness, beauty, and biohacker creators to generate authentic review content around Viome's Health Intelligence Test — driving trial among holistic health, Fitbit, and wearables communities. 276 opt-ins delivered a precision-fit cohort of creators aligned with Viome's positioning.

1.3M
Total Reach
32 Activations
BURST Oral Care
Health, Wellness & CPG · Personal Care · Always-On
BURST Oral Care
72M reach, 15 celebrity activations, and 65,000+ creators messaged over a 16-month always-on program.

We ran a sustained multi-wave influencer campaign for BURST across beauty, mom, kid, and LGBTQ creator communities. 741 total activations including 15 confirmed celebrities reaching 19.3M alone. 726 grassroots creators delivered 53M in activation reach — building the kind of brand love that drives repeat purchase.

72M
Total Reach
15 Celebrity Activations
Undo
Health, Wellness & CPG · Supplement · Lifestyle
Undo Hangover Gummies
Two-wave campaign — $32K+ in combined post value and 590K+ reach through nightlife, wellness, and recovery lifestyle creators.

We ran two waves of grassroots influencer activation for Undo — Wave 1 produced 25 posts, 15 UGC assets, $18K post value, and 496K media reach through giveaway and lifestyle content. Wave 2 drove 18,524 outreach contacts, 108 opt-ins, and 16 posts across TikTok and Reels, adding $14.1K in post value and 94K additional reach.

590K+
Combined Reach
$32K+ Value
Preg Appetit
Health, Wellness & CPG · Prenatal · Women
Preg Appetit
533K reach and 20 creator activations — doulas, expecting moms, and midwives driving prenatal nutrition consultation bookings.

We activated 20 creators across mom, expecting mom, doula, midwife, and family communities to review Preg Appetit and drive free consultation bookings via promo code — generating 98 opt-ins from 6,600 targeted influencers identified, and 533K reach through a highly specific, high-intent creator cohort.

533K
Total Reach
20 Activations
Everlasting Comfort
Health, Wellness & CPG · Lifestyle · DTC
Everlasting Comfort
1.4M reach from 26 authentic creator reviews — turning work-from-home, postpartum, and recovery audiences into a powerful UGC engine.

From 46,000 influencers identified and 15,000 messaged, we delivered 26 high-fit activations across postpartum, work-from-home, sciatica, and entrepreneur audiences. The result was a tight UGC library of authentic product reviews that compounded organically on Instagram and Amazon, establishing brand recognition.

1.4M
Activation Reach
26 Precision Creators
06 Social Commerce & Platform
TikTok Shop, marketplace launches 1 campaign
TikTok Shop
Social Commerce & Platform · National Launch · Commerce
TikTok Shop · TikTok USA
Official agency of record for TikTok's U.S. launch — mobilizing 20,000+ grassroots creators to build the platform from the ground up.

TikTok tapped us as their official partner and agency of record for the U.S. rollout of TikTok Shop in 2022. We activated our affiliate network, ran creator training programs, and turned grassroots advocates into early seller pioneers. TikTok Shop is now the defining social commerce platform in America.

20,000+
Creators Activated
Agency of Record
07 Faith-Based Brand & Retail
Faith brands, QSR, family restaurant 1 campaign
Chick-fil-A
Faith-Based Brand & Retail · QSR · Legacy
Chick-fil-A
From regional chain to viral brand sensation — beat McDonald's for the #1 spot for the first time in 50 years.

Our two-decade partnership helped Chick-fil-A grow from under $1B to nearly $25B in annual revenue. We were there when the brand became #1 for kids and family, #3 overall in America, and crossed its first million Facebook fans during the early social era — the blueprint for what creator-affiliate marketing can do for a legacy brand.

$25B
Annual Revenue
#1 in America
08 Food & Beverage
CPG, beverages, food brands, wine 17 campaigns
Mealthy
Food & Beverage · Kitchen · DTC Mom Network
Mealthy
134M reach from 1,137 creator activations — one of the highest-volume grassroots campaigns we've ever run.

We activated over 1,100 targeted mom influencers to shift how consumers think about meal prep — inspiring authentic family recipe content using the Mealthy pot. With 3,618 opt-ins from 6,300 messages sent, the campaign's efficiency matched its scale: 1,137 creators live, 134M reach.

134M
Total Reach
1,137 Creators
Coca-Cola RED
Food & Beverage · Beverage · Legacy Brand
Coca-Cola — RED Campaign
200 creator activations and 5M reach — mobilizing Coca-Cola fans and moms around the brand's RED cause campaign app.

We activated 200 influencers from Coca-Cola's most passionate fan communities to drive authentic participation in the RED app campaign — creating genuine social proof and invite behavior at scale through a 30-day activation window.

5M
Total Reach
200 Activations
Hubert's Lemonade
Food & Beverage · Beverage · Gifting
Hubert's Lemonade
6.5M reach from 100 creator activations — surprise influencer mailers driving authentic reaction content around new flavor launches.

We designed a creative influencer gifting campaign targeting millennial women and healthy lifestyle creators — surprise mailers generated organic unboxing and reaction content that drove strong social buzz and brand recognition for Hubert's Lemonade's new flavor line.

6.5M
Total Reach
100 Activations
Snickers
Food & Beverage · Confectionery · Nostalgia
Snickers — "Monster Satisfaction"
3.6M reach and 100 creator activations driving nostalgic Snickers storytelling to build community and repeat purchase.

We activated 100 lifestyle and food creators to share authentic "Snickers moments" — nostalgic, emotional content that tapped chocolate lovers and on-the-go consumers. 312 opt-ins from 6,349 messages delivered a tightly curated, brand-safe creator cohort with a 3.6M live activation reach.

3.6M
Live Reach
100 Activations
Milk Unleashed
Food & Beverage · Dairy · Education
Milk Unleashed
381 influencer activations and 5M reach — converting skeptical organic moms into shelf-safe milk advocates.

The brief was trust-building: persuade health-conscious moms that shelf-safe milk is nutritious and safe. We built a creator network of 381 lifestyle and organic mom influencers who produced "grab and go" family-adventure UGC, generating 3,212 opt-ins from 17,300 messages sent and 5M in live reach.

5M
Live Reach
381 Activations
Claffey's Cocktails
Food & Beverage · Spirits · Lifestyle
Claffey's Cocktails
5.4M reach and 213 creator activations — establishing Claffey's as a household name through mom, lifestyle, and Sam's Club audiences.

We activated 213 lifestyle, wine, and cocktail creators to build awareness for Claffey's and support new product launches — combining cocktail lifestyle content, celebrity mom targeting, and retail-focused influencer outreach across key Sam's Club markets. 2,801 opt-ins from 478 approved creators delivered premium brand placement at scale.

5.4M
Total Reach
213 Activations
Mouton Cadet
Food & Beverage · Wine · Aspirational
Mouton Cadet — Fresh Vibes
259K media reach and 34 posts from 320 opt-ins — wine and lifestyle tastemakers driving aspirational social content for the Fresh Vibes collection.

We recruited wine influencers and lifestyle tastemakers to create picnic-style and occasion-driven content for Mouton Cadet's Fresh Vibes collection — cross-posted across Instagram and TikTok. 34 posts and 31 UGC assets generated $13,350 in post value from a niche, high-intent creator cohort.

$13,350
Post Value
34 Posts
IV20 Terp Vodka
Food & Beverage · Spirits · Lifestyle Launch
IV20 Terp Vodka
135K media reach and 24 posts from 12,168 outreach contacts — cannabis and nightlife creators generating lifestyle UGC for a niche spirit launch.

We ran a precision niche campaign targeting cannabis lifestyle and nightlife communities for IV20 Terp Vodka — 12,168 outreach contacts yielded 92 opt-ins and 24 posts live, producing 23 UGC assets and $7,100 in post value. A focused, efficient activation for a brand entering a highly specific audience space.

135K
Media Reach
$7,100 Value
Campbell's
Food & Beverage · CPG · Family
Campbell's — Heart Healthy
5.3M reach and 200 creator activations — building emotional family connection around Campbell's Heart Healthy messaging.

We activated 200 young mom influencers to create heartfelt family meal content tied to heart health and everyday wellness. 1,499 opt-ins from targeted outreach delivered 210 approved creators, generating 5.3M in reach through emotionally resonant storytelling that deepened consumer affinity for the Campbell's brand.

5.3M
Total Reach
200 Activations
Twix Bites
Food & Beverage · Confectionery · Launch
Twix Bites — National Launch
6.5M reach and 100 creator activations driving national awareness for the Twix Bites launch — Gen Z and mom creators at scale.

We built a community-driven snack campaign around the national Twix Bites launch, activating 100 Gen Z and mom creators to produce video-based sharing content and giveaway-style engagement. 1,456 opt-ins from targeted outreach delivered 100 live activations and 6.5M in reach across launch week.

6.5M
Total Reach
100 Activations
Hershey's
Food & Beverage · Confectionery · Nostalgia
Hershey's
3.6M reach and 100 creator activations — rekindling nostalgic family moments for Hershey's through parenting UGC.

We activated 100 family-oriented and parenting creators to tell childhood nostalgia stories around Hershey's milk products — creating emotionally relatable UGC that reconnected the brand with families in an authentic, scroll-stopping way.

3.6M
Total Reach
100 Activations
Horizon Organic
Food & Beverage · Dairy · Organic Mom
Horizon Organic
8M reach and 381 creator activations — building trust for shelf-safe organic milk through educational parenting content.

We ran a parenting and nutrition influencer campaign targeting organic moms with "grab and go" family storytelling — 381 creators produced authentic family-focused UGC that normalized shelf-safe organic milk and drove consumer confidence. 3,212 opt-ins from targeted outreach delivered 400 approved creators.

8M
Total Reach
381 Activations
Whole Foods
Food & Beverage · Retail · Wellness
Whole Foods Market
8.5M reach and 110 creator activations — moms, wellness, and organic food communities driving in-store traffic and brand advocacy for Whole Foods.

We activated 110 creators from 14,200 identified influencers across mom, healthy lifestyle, organic food, and wellness communities — 2,301 opt-ins delivering authentic Instagram review content that drove store traffic and built brand advocacy at scale for Whole Foods products and initiatives.

8.5M
Total Reach
110 Activations
GoodCook
Food & Beverage · Kitchen · Target
GoodCook — Cutlery Block Set
291K reach and $21K in campaign value — mom and home cook creators driving Target.com sales for GoodCook's cutlery launch.

We activated 21 mom and home cook creator profiles to post 45 pieces of content around GoodCook's cutlery block set — driving tracked purchases at Target.com. The campaign generated $8,424 in UGC content value and $12,821 in total campaign value from a tight, purchase-intent creator cohort.

$21K
Campaign Value
291K Reach
Huggies
Food & Beverage · CPG · P&G Retail
P&G / Huggies
6.5M reach and 100+ influencer activations to shift brand perception and drive Walmart traffic — tied to the "Bet on Your Baby" TV campaign.

We ran a targeted influencer campaign for Huggies across mom, health, and family creator communities — activating 100 grassroots creators plus 2 celebrities (1.5M reach). 15,000+ outreach messages generated 2,801 opt-ins and 100 confirmed activations, driving authenticated review content across feed, stories, and video.

6.5M
Total Reach
102 Activations
09 Quick Service Restaurant
QSR, fast casual, franchise 1 campaign
Chick-fil-A
Quick Service Restaurant · Faith-Based · Family
Chick-fil-A
From regional chain to viral brand sensation — beat McDonald's for the #1 spot for the first time in 50 years.

Our two-decade partnership helped Chick-fil-A grow from under $1B to nearly $25B in annual revenue. We were there when the brand became #1 for kids and family, #3 overall in America, and crossed its first million Facebook fans during the early social era — the blueprint for what creator-affiliate marketing can do for a legacy QSR brand.

$25B
Annual Revenue
#1 in America
10 Family
Family streaming, lifestyle brands 2 campaigns
UP Faith & Family
Family · Streaming · Subscription
UP Faith & Family — Heartland Campaign
7.7M reach and $144K in campaign value — 3 celebrity activations driving subscription trials for the Heartland premiere.

We built a subscription-driving influencer campaign around the Heartland Season 1 premiere, targeting moms, families, Hallmark audiences, Western/country living communities, and horse enthusiasts. 50 approved creators generated 54 posts, with 3 celebrity activations alone reaching 5M. Campaign drove tracked link clicks and promo code redemptions against a target CPA of $18 or less.

7.7M
Campaign Reach
$144K Value
UP Faith & Family — Easter / Mother's Day
Family · Streaming · Seasonal
UP Faith & Family — Easter / Mother's Day
2.1M campaign reach built on 22 influencer profiles — with 2 celebrity activations reaching 1.68M alone.

We ran a seasonal subscription campaign around Easter and Mother's Day programming, blending 22 grassroots profiles with 2 celebrity creators. 43 total media posts drove a measured reach of 420K in direct influencer media, scaling to 2.1M total reach through amplification. All performance tracked through promo codes and affiliate links.

2.1M
Total Reach
$25K Value
11 Books & Thought Leadership
Author launches, Amazon, thought leadership 3 campaigns
Dru Hammered
Books & Thought Leadership · Launch · LA Event
Dru Hammered — The McCord List
3.4M media reach and $120K in media value — West LA fashion, beauty, and lifestyle creators activated around the Holy Spirit Vibe book launch event.

We ran a geo-targeted creator campaign in West Los Angeles — activating female fashion, beauty, and lifestyle influencers around Dru Hammer's book launch event. The campaign generated 35 posts, 3.4M media reach, $120,260 in media value, and $12,551 in UGC value through a highly curated, event-anchored creator activation.

$120K
Media Value
3.4M Reach
Take A Shot At Happiness
Books & Thought Leadership · Wellness · Amazon
Take A Shot At Happiness
2M reach and $34K campaign value — happiness, mindfulness, and wellness creators driving Amazon book sales.

We activated happiness, mindfulness, yoga, meditation, and wellness creators to drive launch-week Amazon purchases — combining hashtag campaigns, brand mentions, and authentic creator storytelling. 28 media posts generated 2M reach and $33,965 in total campaign value across a 12-week window.

2M
Total Reach
$34K Value
HyperSKU
Books & Thought Leadership · B2B · Ecommerce
The McCord List × HyperSKU
1.8M reach and $49K media value — ecommerce, Amazon seller, and creator economy audiences activated around the HyperSKU partnership.

We activated 21 creator profiles to produce 28 pieces of educational ecommerce and dropshipping content around The McCord List's HyperSKU partnership — reaching Shopify communities, Amazon sellers, and creator economy entrepreneurs. 24 UGC assets generated $48,992 in media value across a 6-week campaign.

1.8M
Total Reach
$49K Value
12 Retail, Events & Local
Grand openings, experiential, retail 23 campaigns
Floor & Decor Houston
Retail, Events & Local · Grand Opening · Design
Floor & Decor — Houston Grand Opening
3.2M reach and $82K media value — interior design, DIY, and home renovation creators driving foot traffic and excitement for the Houston store launch.

We activated 37 creator profiles across interior design, DIY, home renovation, realtor, and homeowner communities — 54 media posts and 49 UGC assets generating 3.2M reach and $82,506 in media value. An in-store experience campaign that turned local creators into authentic brand advocates for the Houston grand opening.

3.2M
Total Reach
$82K Value
Floor & Decor Miami
Retail, Events & Local · Store Launch · Miami
Floor & Decor — Miami Store Launch
2.8M reach and $76K media value — Miami lifestyle, interior design, and DIY creators generating localized buzz for the store opening.

We activated 33 creator profiles from Miami's lifestyle, interior design, DIY, and home renovation communities — 47 media posts and 41 UGC assets generating 2.8M reach and $76,224 in media value. A geo-targeted activation strategy that built local brand density and in-store traffic around the Miami launch.

2.8M
Total Reach
$76K Value
MAGIC
Retail, Events & Local · Trade Show · Fashion
MAGIC Fashion Trade Show
12M reach and 74 creator activations — fashion, beauty, and lifestyle tastemakers amplifying MAGIC's exhibitors and event experience.

We activated 74 fashion influencers, beauty creators, lifestyle tastemakers, and apparel buyers attending MAGIC — 510 opt-ins from 9,100 identified creators delivering in-event content, exhibitor spotlights, and brand activations that generated 12M in campaign reach and built social buzz around the trade show floor.

12M
Total Reach
74 Activations
Waterlox
Retail, Events & Local · DIY · Home
Waterlox
60 royalty-free UGC assets and $32K media value — woodworking, refinishing, and DIY creators producing evergreen product demonstration content for Waterlox.

We activated 19 niche woodworking, furniture refinishing, home remodeling, and DIY creator profiles — generating 68 posts and 60 unique UGC assets at a $19.14 CPM. Creators averaged multiple deliverables per activation, producing authentic demonstration-style content designed for both organic reach and future paid amplification through Home Depot and retail channels.

60
Royalty-Free Assets
$32K Value
Imaginarium Fairplex
Retail, Events & Local · Experiential · Fairplex LA
Imaginarium — Fairplex Campaign
5.4M reach, $266K campaign value, and 581 media posts — the largest Imaginarium activation in the portfolio, with 74,715 influencers messaged and 4B potential reach.

We ran our most expansive Imaginarium campaign at Fairplex — 74,715 outreach contacts yielding 287 approved creators across family, LA lifestyle, and local event communities. 123 profiles produced 581 media posts, generating $158,705 in media value, $107,764 in UGC value, and 5.4M in reach. A geo-targeted experiential activation at full grassroots scale.

$266K
Campaign Value
5.4M Reach
Retail, Events & Local · Experiential · Lakewood
Imaginarium — Lakewood Campaign
4.28M reach, $240K campaign value, and 512 UGC assets — an exceptionally high-output local creator campaign with 131 unique profiles posting.

Every one of the 131 profiles that posted was a unique creator — a rare 1:1 creator-to-profile ratio. The visual installations drove repeatable creator moments, producing 512 UGC assets ($105,153 value) alongside $134,419 in earned media value. A repeatable experiential activation model that scaled efficiently across a local LA audience.

512
UGC Assets
$240K Value
Retail, Events & Local · Experiential · Camarillo
Imaginarium — Camarillo Campaign
1.9M reach and $629K total campaign value — 76 paid influencer posts and 195 UGC assets generated from a single geo-targeted experiential activation.

High shareability and aesthetically immersive environments drove outsized organic reposting — 189 media posts and 195 UGC assets generating $43,979 in media value and $37,451 in UGC value across a concentrated 2-week campaign window. The visual environment created repeatable creator moments that compounded into viral local sharing.

$629K
Total Value
1.9M Reach
Retail, Events & Local · Experiential · Chandler AZ
Imaginarium — Chandler, AZ Campaign
1.16M reach and 124 UGC assets — ambassador-style creators generating a high-quality royalty-free content library for omnichannel use.

We activated 39 creator profiles from 52 opt-ins — producing 151 posts and 124 UGC assets across a 6-week campaign. $23,088 in UGC value and $24,251 in media value from a content-efficiency-first strategy designed to identify ambassador-grade creators and build a reusable asset library for future advertising.

124
UGC Assets · 1.16M
$35K Value
Retail, Events & Local · Holiday · Sacramento
Imaginarium — Sacramento Holiday Magic
4.59M reach, 272 UGC assets, and a $1.96 CPM — the most efficient Imaginarium campaign in the portfolio, activated during the holiday season.

We activated 102 creator profiles from 233 opt-ins during the holiday window — 335 posts and 272 UGC assets generating $59,499 in media value and $46,197 in UGC value. Holiday theming significantly boosted shareability and engagement, delivering 4.59M reach at a $1.96 CPM — the lowest cost-per-impression across all Imaginarium city activations.

$1.96
CPM · 4.59M Reach
272 Assets
Retail, Events & Local · Holiday · Pomona
Imaginarium — Pomona Holiday Magic
3.93M reach, 211 UGC assets, and $3.05 CPM — family and holiday-focused creators driving strong regional attendance during the winter activation.

We activated 56 creator profiles from 177 opt-ins — 272 posts and 211 UGC assets generating $67,232 in media value and $43,075 in UGC value across the holiday window. Family-focused holiday environments drove exceptional organic creator participation, with a high UGC production volume relative to creator count.

3.93M
Total Reach
$110K Value
Retail, Events & Local · Experiential · Ontario
Imaginarium — Ontario Campaign
2.68M reach, 190 UGC assets, and $94K media value — one of the strongest-performing Ontario activations in terms of content output and creator participation.

We activated 54 creator profiles from 121 opt-ins — producing 237 posts and 190 UGC assets generating $94,743 in media value and $46,260 in UGC value. High content output efficiency and strong creator participation produced a significant reusable asset library for future paid amplification across the Inland Empire market.

190
UGC Assets · 2.68M
$94K Value
Retail, Events & Local · VIP Night · Ontario
Imaginarium — Ontario Mills VIP
1.9M reach and $64K campaign value — VIP influencer nights at Ontario Mills activating Inland Empire, LA mom, college, and Hispanic creators.

We hosted VIP influencer preview nights that created hype cycles among local Inland Empire and LA County creator communities — 104 approved creators from 13,057 outreach contacts produced 178 media posts across 30 profiles, generating $36,576 in media value and $27,179 in UGC value at 735M potential outreach reach.

1.9M
Campaign Reach
$64K Value
Retail, Events & Local · Bay Area · Milpitas
Imaginarium — Milpitas Campaign
1.8M reach and $102K campaign value — nano through mega creators across local moms, fashion, Hispanic, foodie, and travel communities in the Bay Area.

We activated 75 creator profiles from 172 approved out of 184 applicants — 321 media posts and $54,572 in UGC value (outperforming $47,198 in earned media) generated 1.8M reach and $101,770 in total campaign value. Local lifestyle and fashion creators performed exceptionally well in the visually immersive Milpitas environment, with 42,026 outreach contacts and 1.4B potential reach.

$102K
Campaign Value
UGC Outperformed
Retail, Events & Local · Experiential · San Diego
Imaginarium — San Diego Campaign
1.48M reach, 122 UGC assets, and $31K media value — local lifestyle and family creators building social proof and a long-term paid media asset library.

We activated 39 creator profiles from 70 opt-ins — 150 posts and 122 UGC assets generating $31,444 in media value and $23,849 in UGC value. Strong visual aesthetics produced highly engaging social content with UGC assets designed to deliver paid media value long after the campaign window closed.

122
UGC Assets · 1.48M
$55K Value
LA County Fair
Retail, Events & Local · Fair · LA Metro
LA County Fair — Spring Into Fair
3.7M reach and $226K media value — foodies, moms, and LA geo-targeted family creators positioning the LA County Fair as a premium entertainment destination.

We activated 25 approved creators from 399 applicants — 181 media posts from 21 profiles generating $225,955 in total media value and 3.7M reach. A celebrity activation added 1.1M in reach. Family-oriented experiential content drove broad regional engagement across the LA metro, with 13,745 outreach contacts and 726M potential reach.

$226K
Media Value
3.7M Reach
Imaginarium Zenthara
Retail, Events & Local · Experiential · Lakewood
Imaginarium — Lakewood Zenthara
3.85M reach, $212K UGC value, and 319 UGC assets at a $1.55 CPM — the most efficient Imaginarium campaign in the entire portfolio.

We activated 102 creator profiles — 371 posts and 319 UGC assets generating 3.85M reach at a $1.55 CPM. $127,400 in post value and $212,350 in UGC value. Massive UGC generation created long-term omnichannel content value, with strong ambassador identification opportunities emerging from repeat performers.

$1.55
CPM · 3.85M Reach
319 Assets
Imaginarium Mesa
Retail, Events & Local · Experiential · Mesa
Imaginarium — Mesa "Where Light Meets Magic"
3.65M reach, 352 posts, and 252 UGC assets — 19,402 outreach contacts driving high-volume creator awareness at $3.96 CPM.

We activated 112 creator profiles from 317 opt-ins across 19,402 grassroots outreach contacts — 352 posts and 252 UGC assets generating $52,921 in media value, $46,677 in UGC value, and $194,600 in post value. Visual spectacle and fantasy themes drove strong creator participation, and the massive UGC library created long-tail marketing value.

3.65M
Total Reach
252 Assets
Imaginarium San Ysidro
Retail, Events & Local · Experiential · San Ysidro
Imaginarium — San Ysidro Utopia
2.12M reach, 321 UGC assets, and $2.82 CPM — strong Hispanic and multicultural creator participation generating one of the stronger experiential UGC libraries.

We activated 121 creator profiles — 384 posts and 321 UGC assets generating $51,173 in media value, $62,744 in UGC value, and $159,950 in post value at a $2.82 CPM. Purple fantasy-themed visual identity created highly shareable social content, with Hispanic and multicultural creator participation boosting strong regional relevance across the San Diego border market.

321
UGC Assets · 2.12M
$2.82 CPM
Imaginarium Chandler Oz
Retail, Events & Local · Experiential · Chandler
Imaginarium — Chandler: Land of Oz
1.93M reach, 265 posts, and 220 UGC assets at a $3.11 CPM — one of the strongest Imaginarium launches by post volume.

We activated 73 creator profiles — 265 posts and 220 UGC pieces generating $102,249 in media value, $40,217 in UGC value, and $102,900 in post value at a $3.11 CPM. Local lifestyle creators built highly scalable visual content, with strong seasonal virality driven by the colorful immersive Oz environment.

1.93M
Total Reach
265 Posts
Imaginarium Mesa Holiday
Retail, Events & Local · Holiday · Mesa
Imaginarium — Mesa Holiday
1.45M reach and 205 posts — 9,596 outreach contacts activating 60 holiday-themed local creators at a $6.21 CPM.

We activated 60 creator profiles from 183 opt-ins across 9,596 outreach contacts — 205 posts and 145 UGC pieces generating $25,887 in UGC value and $53,100 in post value. Holiday visuals and immersive environments translated exceptionally well into Reels content, with family and local lifestyle creators sustaining strong grassroots momentum throughout the season.

1.45M
Total Reach
205 Posts
Imaginarium Lemuria
Retail, Events & Local · Experiential · Milpitas
Imaginarium — Milpitas Lemuria
1.04M reach and 152 UGC assets — diverse Bay Area creator targeting with strong Asian-American and multicultural community traction at $3.96 CPM.

We activated 51 creator profiles — 191 posts and 152 UGC assets generating $30,025 in media value, $30,389 in UGC value, and $80,800 in post value at a $3.96 CPM. Diverse Bay Area targeting improved demographic reach, with strong traction among Asian-American and multicultural creator communities driving high organic engagement rates.

152
UGC Assets · 1.04M
$3.96 CPM
Imaginarium Holiday
Retail, Events & Local · Holiday · Lakewood
Imaginarium — Lakewood Holiday
907K reach and 142 UGC assets — holiday-themed family creators generating $85K in UGC value for a reusable retargeting content library.

We activated 46 creator profiles from 139 opt-ins — producing 142 UGC assets and $85,300 in UGC value alongside $49,200 in post value. Holiday theming naturally boosted organic sharing, and the seasonal UGC library became highly reusable for retargeting and paid social beyond the campaign window.

$85K
UGC Value · 142 Assets
907K Reach
Imaginarium Atlantis
Retail, Events & Local · Experiential · Camarillo
Imaginarium — Camarillo: Atlantis
921K reach and 88 royalty-free UGC assets — hyper-local family and date-night creators generating $47K UGC value for Atlantis launch.

We activated 28 creator profiles from 98 opt-ins — producing 88 royalty-free UGC assets generating $47,200 in UGC value and $33,900 in post value. Reels-first experiential content drove high visual engagement across the local Camarillo and Ventura County family and lifestyle creator communities.

88
Royalty-Free Assets
$47K Value
Imaginarium Pomona Oz
Retail, Events & Local · Experiential · Pomona
Imaginarium — Pomona: Land of Oz
817K reach and 135 UGC assets — SoCal family and couples creators blending Oz nostalgia with immersive visual storytelling for $70K in UGC value.

We activated 40 creator profiles from 146 opt-ins — 135 UGC assets generating $70,850 in UGC value and $41,100 in post value. Localized influencer activation created strong SoCal family attendance momentum, with family and date-night creators performing best across the nostalgic Wizard of Oz immersive environment.

135
UGC Assets · $70K
817K Reach
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